Members Deck
Public Affairs Officer
Ref: Public Affairs Officer Guide (M5728.3 series) (ANSC
5008)
Unit Monthly Public Affairs Activity (CGAUX-37) (ANSC 7031)
Auxiliary Web Site (http://www.cgaux.org).
DUTIES
a. Exercise staff responsibility and supervision over all
Auxiliary public affairs and public information matters within
the flotilla, and keep flotilla members informed of all developments
in the program.
b. Unless otherwise directed, you are to schedule qualified
Auxiliarists to perform specific activities in your area of
responsibility. The schedule must include a specific time
and place for the activity.
c. In cooperation with the Division Public Affairs Staff
Officer (SO-PA), establish effective working relationships
with the newspaper, radio and television media in a manner
that will facilitate coverage of flotilla activities.
d. Coordinate and cooperate with the Flotilla Public Education
Staff Officer (FSO-PE) and Flotilla Vessel Examination Staff
Officer (FSO-VE) to encourage effective coverage of their
activities.
e. Originate, as appropriate, articles for flotilla, division,
district and national publications, clearing them with the
Flotilla Commander (FC) for forwarding to the SO-PA.
f. Promote the best possible public image of the Auxiliary
in the flotilla and division.
SUGGESTED ADDITIONAL PUBLIC AFFAIRS STAFF OFFICER DUTIES
GENERAL DUTIES:
a. Develop and direct an organized program of activities
to obtain Auxiliary publicity.
b. Be familiar with the Publications Staff Officer's Guide
to originate as appropriate, articles for flotilla, division,
district and national publications, clearing articles as required
with the Flotilla Commander, Director of Auxiliary, etc.
c. Promote the best possible image of the Auxiliary.
d. Assist the FSO-PE and FSO-VE by preparing and distributing
all advertising and publicity for services offered to the
public.
e. Assist the Flotilla Career Counselor Staff Officer (SO-CC)
by preparing and distributing all advertising and publicity
concerning the Academy Introduction Mission (Project AIM)
and the Recruitment Assistance Program Project RAP).
f. Cooperate with the Flotilla Publication Staff Officer
(FSO-PB) in obtaining action photos of flotilla activity for
publication in the flotilla and division newsletters, the
district and national publications, and for entering in any
district and national photo contests.
g. Take part in the planning and conducting of seminars,
workshops, forums, and panel discussions.
h. Maintain close liaison with the SO-PA to ensure an effective
and coordinated program within the division.
i. Ensure that all forms in regard to public affairs activity
are correctly completed and promptly forwarded.
SPECIFIC DUTIES:
a. Mail news releases for all PE Classes to newspapers and
radio & TV stations in sufficient time so that publicity
is given four weeks before the scheduled start of each class.
b. Mail news releases concerning all VSC stations to be manned
by the flotilla to newspapers, radio, & TV stations in
sufficient time so that wide publicity is made at least two
weeks before the scheduled station.
c. Mail news releases to newspapers and radio & TV stations
concerning other activities of the flotilla so as to create
more local knowledge of the Auxiliary and the flotilla in
order to create more interest and obtain more members.
d. Coordinate with the FSO-VE on planned VSC stations so
as to have sufficient "handouts" available for the
non-VEs manning the booth.
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